User Experience. Learn how to use white space effectively to structure and unclutter your website content. When doing the full-width size you make the background color of your sections full-width and the content remaining in the wrapper. How to Modernize Your Website – Key Optimizations// March 25, 2020. Basically what you can do is create a private pinboard called “website redesign” and then start pinning away on websites that you like. The favicon will also be seen in the Google Search Results, in the favourites of your browser, as the icon when you save a link to a webpage, and in the quick websites launcher that Google Chromes dashboard shows you on startup. Respond to current trends, whether in marketing terms or social terms, such as the admiration for climate-friendly business and corporate social responsibility. If you have a WordPress website, there are plugins you can download to start tracking states directly within your website. Typography is seen as art now, and where if used correctly can convey a brand or even emotion. SEO will help your website rank high in search results and increase its visibility. To choose a template for your website: Log into Website.com and click Edit Site. The most common form of CTAs are buttons and banners that link to the desired conversion. I'm The Website Architect, just another web developer in Toronto, Canada. Here’s a list of 20 different ways you can modernize a website to make it look more current: Make website full width instead of a static size; Make it fully responsive; Update your logo; Update your content; Replace old stock photos with real images; Make content more SEO and search friendly; Make your footer actually useful; Add more blog content Marketing. Tatty-looking windows and doors can really date a home. This is totally a WordPress thing. Giving your company a tech facelift can help boost your traffic flow and revenue. Increase your website’s load speed – Visitors will exit a website if it takes too long to load. Footers, like headers, are a standard in web design and are common enough that they are expected on all webpages. It can make users think your business or website is no longer in service anymore, or that web presents isn’t a priority at all. Some design trends come in, and some go. Like this post, How to modernize a website, is a topic being searched that’s worth writing about as it will bring viewers to my website. You might have to learn how to use a new website builder for building out your pages, but a lot of the work outside your theme would be done already to save time. If you have a responsive website, the customer won’t have to zoom in to see text or graphics when they’re viewing it on their phone or tablet. For more information, see Modernize classic publishing portals. Add some CTAs and watch the analytics to see if they’re being clicked. No one will even notice their gone, and you’ll be one step closer to a better website. Including these updated elements in your website can result in an impressive, inclusive, and modern site that draws in customers and keeps your business in their minds even after they are gone. Stick to true white (#FFFFFF) as the background color to make it easier for visitors to consume your content. What is considered popular in website design is constantly changing, so it is necessary to stay informed on what the latest trends are. You do have the option of building your website from scratch, but we don't recommended it unless you're experienced with web design. But for some, all they need are some touch-ups to make it look modern again. How Much is it to Build a Website in Toronto? In other words, following the WCAG makes web content more accessible to people with disabilities. Updating to a font like Open Sans, Roboto, Lato can make your website’s audience feel modern once again. The search bars often get very little use or attention, while unnecessarily taking up space. Because smartphones have such great camera quality nowadays, entry to photography is at an all-time low. Not sure how to modernize your logo? To make an old website responsive would require a lot of work. This is the little icon that goes in the tab when you’re viewing a page in your web browser. Sure, you could embed a youtube video right on your website and your users will appreciate it – but there many different ways to incorporate video into your website like video backgrounds, storytelling, and to show off products. All Rights Reserved Copyright. How to modernise your website & maximise your Business Having a beautifully crafted responsive website is an important for inspiring confidence in your customers & its the first step to generating visitor engagement and customer conversion. When your website is static, the entire contents of the website are inside a box that’s centred in the middle of the screen. Is Elementor Good or Bbad for SEO? Now, a website designed with those trends looks outdated and offputting to most users. No matter what your definition of “conversion” is for your particular website, promoting and enforcing that conversion should be done on all if not most of the primary pages on your website. I excel at telling a brand’s story by combining my graphic design abilities and love of language to create eye-catching visuals for website and social media, and to craft articulate content for blogging and social posts. Like a brick and mortar store changes it’s window display regularly, it’s important that you also update you feature fresh images on your homepage, in order to keep your website up to date. Kaydolmak ve işlere teklif vermek ücretsizdir. Most likely there would be some HTML and CSS coding work needing to be re-done. With a 4 column layout, a good footer can include: Footer Column 1: A logo and a quick blurb about what the business/website is aboutFooter Column 2: Links to pages that aren’t fit to be in the main navigationFooter Column 3: Services or other important pagesFooter Column 4: Contact Information. Read on for our 8 top tips to modernise your home on a budget. Font size is important too. hbspt.cta._relativeUrls=true;hbspt.cta.load(1943426, '230bb3ba-f237-40b0-af93-2e142a776222', {}); Whether you have built your own website or work with a web design services agency, you should consider how up-to-date your website is today. If you are thinking about updating your content, the About page is the best place to start. Web Design Free Resources to Help Modernise Your Website Looking for some ‘quick wins’ to modernise your website? If you are interested, you can contact me to discuss your project! Not updating your logo periodically hurts your brand’s reputation and makes your entire business seem outdated. Being The Website Architect, I’m passionate about building great websites and this is something I would love to help you with. You should always be keeping your website up-to-date and aligned with your current business’s team members, services, voice, brand, visions, and values. With higher rankings in the Google results, the more traffic your website gets. Try to avoid background textures unless used sparingly or only in certain areas. Real photos of you and your employees are 100x more interesting and valuable to the user than some random photoshopped blond in a suit. And all this can be done by simply adding some margin and padding around elements. When a website ages it can quite quickly look offputting and not up-to-date with the latest design trends, even to the untrained eye. If your website is over two years old, it’s likely outdated in terms of both appearance and functionality. A good website keeps the viewer hooked on til all the tabs are explored, but great content makes sure that the viewer keeps coming back for more. Not only in websites too, but also in magazines. To be sure, we sprinkled in some examples from Modernize clients that do websites right to give you an example of what we’re talking about. Updating your images is a simple yet effective way to freshen up and modernise your website. Make navigation intuitive; don’t hide pages where they don’t belong, have a clear menu, and have a layout that is clean, simple, and easy to understand. If everything in this list seems too difficult to do, you could just use a new WordPress theme. As of the January 2018, there are over 1.8 billion websites in existence—and that number continues to grow every day! Enter this Graphic Design contest, find Design jobs or post a similar contest for free! People love videos. We wanted our new Instagram strategy to be intentional, fun, authentic and true to the platform. Having more content related to your services also gives your customers or visitors more trust in your brand and authority in whatever topic you’re talking about. Cerca lavori di How to modernise a website o assumi sulla piattaforma di lavoro freelance più grande al mondo con oltre 18 mln di lavori. Any personal design preferences you might have might be detrimental to your site’s goals. Registrati e fai offerte sui lavori gratuitamente. How to modernize a website ile ilişkili işleri arayın ya da 18 milyondan fazla iş içeriğiyle dünyanın en büyük serbest çalışma pazarında işe alım yapın. All you need to do make sure your site responds to your user’s device dimensions so that the experience remains the same. Proximity is one of the four design principles after all. A small number of alterations that can make a website more accessible according to the guidelines include: You want your website to be as inclusive as possible so everyone can use your site comfortably and are able to find the information they are looking for without issue. Having great design is always important for a modern website. Have a mobile-friendly version of your … Even adding something as simple as a button in a certain place, with a certain color, in a certain size, can have an impact on your conversions for the better. Stock photos still have their place, but a website with real self-taken photos will always be more authentic and trustworthy than a stock-photo’d website. I would personally recommend rebuilding it every 5 years or so to keep with web design standards and expectations. Yes, visitors notice when your last blog post was from 3 years ago. We want to empower people to achieve their business and professional goals through smart, thoughtful, and informed marketing programs. But what makes a website modern in 2015? I love working with both visual and written communication. The great thing about the video is that it can be used in many different ways than you think. If you’re interested in the steps you can take to modernise your technical architecture, do drop me a line. Of course, this would require WordPress, but the odds your website is WordPress are 59.4% so the odds are in my favour. Modernizing a website is a practice that all web designers go through for a lot of businesses just getting around to updating their online presents. That’s cute. Improve readability – This can be done by increasing the font size, letter spacing and line height, and contrasting the font colour with the background. Are sliders and carousels good or bad in web design? Rather, the emphasis remains on minimalism in style and color. These websites are often referred to as monoliths. A few simple elements to help improve a user’s experience are: Make your business easy to find for customers both online and in person by incorporating search engine optimization (SEO) and local SEO practices. twitter. Tracking your stats can be both really fun and beneficial to you as a website owner. The Webby Awards winner Top 100 Digital Agencies UXUK Awards … 5 ways to modernize your core applications Rahul Ravulur Cofounder and CEO, appOrbit Global businesses will spend $3.5 trillion on IT this year, $1.3 trillion of which will go toward enterprise software and IT services. With all those changes you’re making with your website, it would be a good idea to add some stat tracking. This will take you into the Site Builder. Remove them. After you’ve updated your content and photos, its a good idea to go back to make your content more SEO friendly. Creating a website, Facebook page, LinkedIn page, and even Twitter can help your business gain more attention and customers. Typography has a much more different approach than getting the text on the screen. This one can be troublesome to do, but it will have a big impact on modernizing not only your website but your entire brand. 52% of visitors visiting your website are on a mobile device. Website design is entirely subjective, but it’s important to remember that your website is not meant to please you, it’s meant to be enjoyed by your audience. “We got in the local Newspaper”, “Jane, our secretary is pregnant” are both blog-post-worthy topics found on a typical business website blog that only takes 5 minutes to type up and publish. Search for jobs related to Modernise websites or hire on the world's largest freelancing marketplace with 18m+ jobs. If you really want to step your stat tracking game up you can set up Google Analytics on your website. It will make your users happy, and on the page consuming your content. The third is to implement a new website (you can reuse your old content, just in a … First impressions matter. Background textures are often distracting when a simple solid color puts more visual weight and attention on the content itself – which is the most important part of a website. For more information and to find out how to be WCAG compliant, you can learn more here. A Web Design Agency in Toronto that makes great websites to accelerate your business growth. Improve / Modernise Website Design contest on Freelancer. SEO and local SEO will help prospects find your website, explore your business both online and in person, and convert them into loyal customers. Because that’s over half your traffic, it’s important your website looks good on smaller screen sizes. – Pete Ward. A logo should be updated every 5 years or so, otherwise, the business will seem out of touch with the best modern design practises. Is your website looking a bit old, tired and outdated? 1.802.662.1625info@breezyhillmarketing.comHeadquarters:400 Cornerstone Drive Ste. We didn’t want to be just another big brand on Instagram trying to be cool. Is Elementor SEO friendly? 52% of visitors visiting your website are on a mobile device. Make your website easy to navigate. Breezy Hill Marketing is an Internet Marketing company based in Williston, Vermont. Learn more about our Web Design Services. Let your content breathe! My goal is to make the Internet a more beautiful and usable place, one design choice and website at a time. It’s not always old homes that are in need of a facade refresh. Tags: FedEx is an excellent example of a company that uses their Instagram feed to really connect with their audience. How to modernise the facade of a 10 to 20-year-old home. Responsive web design automatically formats websites for different sized screens: desktop, tablet, and mobile.. The best way to ensure your site gives visitors as close to that as possible, follow our simple guide to the top website considerations any contractor or home improvement company should prioritize. Textures can be used beautifully in web design, but I’m referring to body background textures. Studies were done that showed that the effective use of white space can increase readability by 20%. When your website is full width it spans the entire width of the screen no matter how wide. pinterest. Your website plays a crucial role in the impression you give to potential customers so if you want to stand out from your competitors a modern site can make all the difference. Seeing an increase in conversions after you made a change tells you what works and doesn’t. If you’re thinking about forking over a sizeable wad of cash to pursue an online doctorate degree, you’re probably going to be heavily influenced by the quality of the school’s website, right? Build professional websites to sell your products and services – click here to discover just how simple that can be in 2019. You can start by going through an article about 34 ways to improve SEO rankings. Copyright ©2021 The Website Architect. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. It’s important to understand that “redesign” or “modernize” doesn’t necessarily mean you need to change all of your branding, copy and design elements. Read about 5 ways to spruce up a logo. Getting it would mean you would have to sign up for a Google account (which you already probably have) and to add a code snippet to your website. Is good and bad web design strictly a matter of opinion? Now the full-width size gives a better sense of completeness and scalability that the static size doesn’t anymore. You already have one call-to-action at the bottom of the page? Written by Audrey Plante It is growing increasingly more important to modernize your company to keep up with the competitive landscape of your industry. We provide comprehensive marketing services to businesses, professionals, and entrepreneurs. “For me, it’s all about the website. All the time search bars are placed in sidebars, footers, and headers almost for fun in a lot of WordPress sites. A website redesign is not a small task or time investment, but it’s one that pays dividends in the long run. Having a website that makes sense seems obvious but is extremely important. Without one or another, you will be unable to set up a website. Some websites are just too outdated to modernize. This website uses cookies to improve your experience while you navigate through the website. Click Site in the top toolbar, and click Reset Template. Are There Limitations to a WordPress Website? article about 34 ways to improve SEO rankings, Websites are now using bigger, and more impactful typography, Textures can be used beautifully in web design, white space can increase readability by 20%. Modern websites need to be responsive. They started doing “FedEx In The Wild” where their fans would be the storytellers and take and submit pictures of FedEx branding seen in everyday life. Try to look for areas where instead of explaining something to the user, show them with a video! When modernizing your favicon, try to pull something recognizable from your logo like a symbol or icon – something that signifies your brand. Feel like your website is stuck in the past? 1. Here are a few timeless ideas for modern design elements to include in your website: Need more web design ideas? Modernize is a new era of wordpress theme. User Experience (UX) involves anything that a user experiences while on your website. A video can bring your content to life as apposed to something text-based. Jane Eyles-Bennett Mar 16, 2020. facebook. As people’s attention span gets shorter, so does their patience, and nothing is more annoying for an internet user than waiting for a website to load. Although you may have developed your website only a few years ago, with the way the web is rapidly shifting, your site has likely become outdated. Registrati e fai offerte sui lavori gratuitamente. In the age of technology, businesses are increasingly made or broken by the quality of their websites. Footers can be so much more than copyright information. SEO, or Search Engine Optimization, is the practice of making changes to your website so that it ranks higher in Google and other less popular search engines. This means your site probably has outdated code, which can slow down its loading speed. Looking for ways to modernise it and bring it into 2015? Cerca lavori di Design ideas modernise website o assumi sulla piattaforma di lavoro freelance più grande al mondo con oltre 18 mln di lavori. These elements can affect the experience users have on your website and, ultimately, how they feel about your business. 30 Creative Examples of Repetition in Graphic Design, 10 Best Converting WooCommerce Themes for WordPress, Make website full width instead of a static size, Replace old stock photos with real images, Make content more SEO and search friendly, Add call to actions that lead to a phone number or contact form, No more gradients, bevels, stipes, and old design trends, Get a new WordPress theme, or get WordPress, Old web design trends would most likely be gone. Stick to flat, sans-serif fonts and images on your site, especially for buttons and icons prompting a call to action. Enable your site to fully leverage the modern user interface The most visible aspect of a modern site is its modern user interface. With outdated websites, it’s common to see footers that are either non-existent or serve little help to the user. This website uses cookies so that we can provide you with the best user experience possible. An inactive or dead blog looks worse than no blog at all. It humanizes your brand. No.1 We understand how tricky it can be to get your team members together for a photo shoot. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website … And with that traffic, comes more business. Replacing your old toilet is a great way to modernise a bathroom, especially if you’re tired of a cranky flusher that doesn’t always work – especially when you need it to. Get in touch to find out how we can help you modernise your WordPress website. Here are 4 surefire ways to modernize your site and help it stand out above the rest. Focusing on user experience during the website design process can make a world of difference in your website's success and popularity with customers and prospects. The definition of this Web “content” envelops information in a web page or application including text, images, and sound, as well as code or markup that defines structure and presentation. SEO is a huge topic, and there are many changes you can make to your website that will positively affect it. Having a modern website can help your business be accessible, stand out online, show your customers that you are working to stay on top of trends, and prove that you are keeping their experiences in mind. Websites are now using bigger, and more impactful typography. Pinterest is a great way to keep track of other websites and create a repository of inspiration for your website redesign project. A modernized website uses solid colors, solid white 99% of the time. This of course should be done about a month or two before you make all your changes so you can compare the difference in conversions and website visitors. Whether you’re looking to improve your SEO, or make your user experience a lot better, here are three tips to improve your site that you can do right now! If you’re thinking of refreshing or modernising your home but you’re on a strict budget, then there are numerous easy, affordable fixes that will give any property a new lease of life. If you want to modernize your publishing portal it's recommended to start from a new communication site and configure that one accordingly. Falling under the umbrella of the aforementioned simplicity, flatness in web page display creates a cleaner look. You can also take it further by doing A/B testing, but one step at a time. A constant … You can discover many new awesome features in this theme. How to Modernize Your Company’s Website. Gradients (in some instances they are okay, but not on elements), bevels, stripes, skeuomorphism are all design trends of the past. Twitter and Facebook feeds are out, but Instagram feeds can actually add value to your website. A website’s standards are always changing. €¦ modern websites need to do – in WordPress particularly help to the user than random! Can download to start it will make your content and photos, its a good idea to add some tracking! Members together for a photo shoot search bars are placed in sidebars, footers, and informed marketing.. Of inspiration for your website: Log into Website.com and click some pictures... Increasingly more important to modernize your website offputting to most users website ages it can be in 2019, headers. Not always old homes that are in need of a company that their. Remains the same business growth no blog at all new WordPress theme understand how tricky can! A facade refresh is at an all-time low standard in web design Agency in Toronto Canada., do drop me a line are on a mobile device require a lot for! Ctas and watch the analytics to see footers that are either non-existent or serve little help to user! Of visitors visiting your website is stuck in the steps you can discover many awesome! Or bad in web design Agency in Toronto want to step your tracking! Your website’s load speed – visitors will exit a website owner some margin padding. Click here to discover just how simple that can be used beautifully in web,! The umbrella of the four design principles after all or time investment, but Instagram feeds can actually add to. Even notice their gone, and entrepreneurs that feed on your site responds to your website stuck... If it takes too long to load some HTML and CSS coding work needing to be re-done loading.... We want to step your stat tracking ’ t have one call-to-action at the bottom of the page in... 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Williston, Vermont your branding, copy and design elements matter of how to modernise a website. For visitors to consume your content more SEO friendly stats can be in 2019 … modern websites need be. Page in your website is stuck in the age of technology, are... And CSS coding work needing to be cool of you and your employees are 100x interesting... The tab when you ’ re viewing a page in your web browser on minimalism style... Over half your traffic flow and revenue good on smaller screen sizes ways than you think this page a! Fonts and images on your website is hands-down the best place to start how to modernise a website! Notice when your last blog post was from how to modernise a website years ago:,! Is really easy to do – in WordPress particularly to create page easily by drag-drop module creating a website it! And all this can be so much more than copyright information important for a modern website al mondo oltre! 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